Privacy Policy

Last updated: August 2026

This Privacy Policy explains how Synema ("Synema," "we," "us," or "our") collects, uses, processes, and shares information when you access or use our websites, applications, and services (collectively, the "Services").

Synema provides a video production collaboration, media management, and AI-powered content analysis platform.

Questions may be directed to yis@synema.co.

1. This website

The synema.co website sets no cookies and uses no third-party analytics or trackers. We keep a first-party log of visits for our own understanding of traffic: approximate location (country, region, city), network, device type, the page visited, the referrer, and an anonymized identifier derived from your IP address using a salt that rotates daily; the IP address itself is not stored. If you request early access, we store the email address you provide and use it only to contact you about access to Synema.

2. Scope & global applicability

This Privacy Policy applies globally. Synema complies with applicable data protection laws, including U.S. state privacy laws (CCPA/CPRA), the GDPR and UK GDPR, Canadian privacy laws, and other applicable international frameworks.

3. Data roles

• Synema acts as a data controller with respect to account information, billing data, and platform usage data.
• Synema acts as a data processor with respect to Customer Content, processing such content on behalf of users.

4. Information we collect

Information you provide: name, email address, phone number; company name and job title; account credentials and authentication information; billing and payment details (processed by third-party payment providers); communications with Synema.

Customer Content: content you upload or generate when using the Services, including video, audio, and images; transcripts, captions, scripts, and text; project files, timelines, and metadata; comments, annotations, and collaborative input.

Automatically collected information: IP address and device identifiers; browser type and operating system; usage logs, feature interactions, and timestamps; performance, diagnostic, and error data.

Derived and analytical data: data derived from Customer Content and platform usage, including transcripts, tags, embeddings, summaries, classifications, analytics, and system intelligence ("Derived Data").

5. How we use information

• Provide, operate, and maintain the Services
• Enable collaboration and media workflows
• Perform AI-powered analysis, automation, and content intelligence
• Develop, train, and improve models and features
• Ensure security, prevent abuse, and enforce our Terms of Service
• Communicate with users about the Services
• Comply with legal and regulatory obligations

6. AI & automated processing

AI-driven processing may include transcription and speech-to-text; content tagging and classification; identification and recognition of faces, voices, speakers, people, objects, products, logos, and other entities; story analysis and structuring; content recommendations; voice, script, or narrative generation; and workflow automation and optimization.

Such identification is performed solely to enable creative, organizational, analytical, and workflow features and is not used for identity verification, authentication, advertising targeting, or law-enforcement purposes.

AI training and model improvement. Synema may use Customer Content, Derived Data, and usage data to train, fine-tune, and improve its AI models and systems. Where feasible, Synema applies safeguards such as aggregation, minimization, de-identification, and anonymization. If you do not want your content used in this way, you should not use the Services.

Human review. AI processing is automated by default. Limited human review may occur for system improvement, support requests, security investigations, or legal compliance.

7. Biometric, voice, and visual data

Customer Content may include voices, faces, or other visual or audio characteristics. Synema does not use such data for identity verification or biometric identification. Analysis is performed solely to deliver functional features within the Services.

8. Legal bases for processing

Performance of a contract; legitimate business interests; consent, where required; and compliance with legal obligations.

9. Data sharing

Synema does not sell personal information. We may share information with cloud hosting and storage providers; AI and machine-learning service providers; payment processors; authentication providers; analytics and monitoring services; professional advisors; and government or regulatory authorities, when legally required.

10. Third-party integrations

When users connect third-party services, Synema may access and process information from those services solely to provide the requested functionality. Synema is not responsible for the privacy practices of third-party services.

11. Storage architecture

Customer Content may be stored across distributed systems, including cloud-based and hybrid storage infrastructure, and may be replicated for performance, redundancy, backup, and disaster recovery.

12. International data transfers

Information may be transferred to and processed in jurisdictions outside your own, including the United States. Where required, Synema relies on appropriate transfer mechanisms and safeguards.

13. Data retention

Information is retained for as long as necessary to provide the Services. Following account termination, Customer Content will be deleted or anonymized within a commercially reasonable period, subject to retention required for backups, security, legal compliance, audit, or dispute resolution.

14. Security

Synema implements reasonable administrative, technical, and organizational safeguards to protect information. No system is completely secure, and use of the Services involves inherent risk.

15. Mergers, acquisitions, and strategic transactions

We may share or transfer information in connection with any merger, acquisition, reorganization, or sale of assets. Any transferred information will remain subject to protections consistent with this Privacy Policy.

16. Your privacy rights

Depending on your location, you may have rights to access, correct, delete, restrict, or object to processing of your personal information, as well as rights to data portability and withdrawal of consent. Requests: yis@synema.co.

17. Cookies on the platform

The Synema platform (as distinct from this website; see Section 1) uses cookies and similar technologies for authentication, security, and performance. You may control cookies through browser settings.

18. Children

The Services are not intended for individuals under the age of 13. Synema does not knowingly collect personal information from children.

19. Changes to this policy

We may update this Privacy Policy periodically. Material changes will be communicated through the Services or by other reasonable means.

20. Contact

Synema Inc.
Email: yis@synema.co
United States